Start Here: Compliance Culture

For franchisor leaders: how to set the tone on insurance, start franchisees insured right, and the questions to answer as a team before you launch.

Written By Wade Millward (Super Administrator)

Updated at October 21st, 2026

This page is for franchisor leaders setting up how the brand treats insurance. It covers how to set the tone with franchisees, what to train, and the questions to answer as a team before you launch. The three phases that follow it cover the day-to-day.

Protection, not paperwork

Franchisees comply when they see insurance as protecting their own investment, not as a box to tick for corporate. Say that plainly, and often. Share real claims from your industry and what the right coverage did, or would have done. A franchisee who understands why will act on a reminder; one who doesn't will ignore it.

Start with franchisees insured right

The easiest compliance problem is the one that never starts. A new franchisee insured through Rikor gets coverage built to your requirements from day one. With monitoring on, franchisees insured through Rikor are 93.3% compliant, against 48% for franchisees insured elsewhere. Make your brand's Rikor link part of onboarding: Add Rikor to your franchisee onboarding.

Set expectations

  • Lead from the top. Franchisees take insurance as seriously as your leadership does.
  • Be clear about roles. Tell franchisees what they need to provide, when, and that Rikor checks it on your behalf.
  • Train it. Cover insurance in onboarding, and give franchisees one place to find your requirements and answers.
  • Keep the door open. Franchisees who can ask questions fix problems early.
  • Recognize it. Consider calling out locations that stay fully compliant.

Questions to answer as a team

  • How will our requirements affect what franchisees expect to spend?
  • Where does insurance sit in our new-franchisee onboarding, and who owns it?
  • What happens when a franchisee doesn't act, and who decides?
  • Who on our team watches the reports, and who takes over when they leave?
  • How do we explain the program to franchisees so it lands as protection?

Launching with existing franchisees

If you're asking every existing franchisee for proof of insurance for the first time, ease in. Introduce Rikor first, give franchisees time, and treat the first round as finding gaps, not punishing them. What you find is exposure the brand already had. See Initiating Franchisee Insurance Compliance.

Next

  1. Phase 1: Eliminating "Not-Verified" Policy Statuses
  2. Phase 2: Addressing Non-Compliance
  3. Phase 3: Continuous Monitoring and Reporting

Related: Start here: a guide for franchisor teams